Illustrated logo for pâtisserie
The client wanted that the main themes would be internationality, love for winter and the cold, indulgence and hot beverages.
From the brif the following keywords were selected – uniqueness, authenticity, French fragrance, integrity, professionalism, good quality, and excellence. Classical and traditional but innovative.
The animal that was chosen was a squirrel. I emphasized the French part with the squirrel wearing a classic French beret. The squirrel is also holding a dark pink-violet berry.
Color variations
A unique sticker for special package
